Instagram has launched a new feature called Instagram Reels. You can use it to post a 15-30 second video and share it with your followers and friends. This is a new area to explore since it was released several months ago. Instagram Reels allows you to reach more audience and followers in this scenario. Read on and you will know the details about Instagram reels and ways to get Instagram reel views and likes easily and instantly.
What is Instagram Reels?
Well, what is Instagram Reels? Instagram Reels is a brand new feature that requires you to create a 15-30 second video with creative tools in a new source on the Explore page. It was first launched in Brazil in 2019 and has subsequently been used by users in over 50 countries. Instagram Reels gives everyone the opportunity to become an exceptional creator and gives users a new and expanded space to show off.
Similar to TikTok, you can edit or record music video clips. Instagram Reels provides various editing tools including speed controls and AR effects etc. When you post a reel, you can share it with Explore and Stories in your feed. All Instagram reels you post will be collected and displayed on a dedicated page of your profile, just like IGTV posts.
How to use Instagram reels
Only if you use Instagram reels well, you can get thousands of views and likes. Let’s move on to the basic usage of Instagram reels. If you are familiar with Instagram or TikTok Stories, using Instagram reels is not difficult for you. Here are 4 steps to use it.
Step 1: Open Instagram app and click on Story camera and swipe left, you will see REELS.
Step 2: Press the video button to record footage or choose a video from your camera roll.
Step 3: Use editing tools to decorate your video. You can select your favorite music as the background music.
Step 4: When you are done recording, you can share the reel in Stories, Explore Feed on your profile.
As you can see, Instagram reels are easy to use. After you share your reels, your followers will see Instagram reels online or in the app. They are more likely to like your coils. At first, you may have a hard time getting more attention. So, it’s time to learn how to get thousands of free views and likes on Instagram reels.
How to Get More Views on Instagram Reels
Instagram Reels is a new feature that lets you create short videos quickly and easily with your phone. Similar to viewing slideshows on Instagram, other users can browse video clips of their favorite moments. It’s about using what you have to tell your story, whether it’s photos, videos, music, or voiceovers. Instagram reels are great when you want to show off some of your best moments, but don’t have the time or energy to make a full video.
With over a billion monthly active users, Instagram has the potential to grow your product or career with a hard margin to reach on other social media platforms. Therefore, it is no wonder that people are trying to find a way to get more views on their Instagram accounts. Whether you want to promote a new product or just want to build awareness of your brand, there are a few steps you can take to get more views on your Instagram reels.
1. Make the most of Native Reels tools
Instagram reels come with tools to help you create a video that best represents your brand in a quick but effective way. These include filters, stickers, visual effects, and music editing tools. For example, you can use filters to change the overall color palette, reduce contrast, and decrease the intensity of light and shadow.
Improving your reels with the tools provided in the app also helps Instagram’s algorithms to rank your content better. It’s an open secret that every time Instagram launches a new feature, it increases the exposure of users who frequently use this tool. Therefore, to produce truly dynamic videos, it is important to use the in-app editing tools as much as possible and only use external resources sparingly.
2. Make the start eye-catching and engaging
To get more views, you need an attractive aperture sensor that instantly grabs the viewer’s attention. The start of the video should be the most interesting part. It could be a laugh, a fashion quote, or a flashing sticker at the bottom of your video. It may even highlight an issue that’s currently trending on social media. The point is to give your viewers some sort of “hook” that keeps them engaged.
A memorable opening usually encourages replay of the viewing, as it subconsciously brings viewers back to the moment they first saw the reel.
3. A hashtag has a big impact
Hashtags work very similar to keywords in SEO. They allow you to find your reels on a larger and more relevant scale. For example, you can search for hashtags related to your workspace and then post content specifically related to those topics.
Hashtags can help you increase your views by creating a searchable archive of reels that stay on Instagram indefinitely. They also help create a more authentic social media community where other users can learn more about the background of your reels.
4. Embrace calls to action on your reels
To retain viewers, you should strive to add a call to action (CTA) at the end of your video as often as possible. In doing so, it’s important to write a call-to-action that draws followers in your path by promising them something they’ll appreciate. This way, they are more likely to discover other reels on your account.
The theory behind a CTA is the basic motivational principle of human nature. According to the theory, people have a natural desire for unlimited growth and improvement, financially and intellectually. Using this principle, a CTA would ask its viewers to take some kind of public or private affirmative action that could improve their lives in a certain area. For example, you can use a call-to-action such as “try our new product now”.
A good rule of thumb is to have one CTA per Instagram reel to make sure the entire video isn’t too cluttered or confusing for the viewer.
5. Have a consistent message
Even if your Instagram reels are all about sharing your perspective with the world, it’s important to establish the big picture for each post to ensure your content is consistent. For example, let’s say you embrace the benefits of veganism in one of your rolls, but then give step-by-step instructions on how to spice up prosciutto in your next video. In this case, a user who visited your profile for the first time may lose interest immediately.
6. Stay with a roll cover image
People find it easier to identify the content of the videos they watch when there is a consistent background across all the videos. Sticking to a single cover image also means that viewers will get used to your brand or business logo and trust will start to build faster.
The rest of your content is also important, but you should never forget that the first impression will always be the strongest. So make sure your cover image represents everything you want at a glance.
7. Add subtitles
Subtitles are essential for your Instagram reels if you want your content to be accessible to non-native speakers. Not only do they allow users to mute or turn down the audio, but they can also help your content rank higher on Instagram. Plus, providing subtitles on your videos makes it easy for anyone to enjoy them no matter what they’re doing or where they’re watching.
Subtitle files must include both the speaker’s name and spoken text. Adding a color code can help viewers differentiate between speakers if multiple people are speaking at the same time. Plus, adding captions improves the experience for users who are visually impaired or have healing issues and help them feel connected to you and your post. However, it’s important not to obscure crucial visual content with captions, which will make people read rather than see what’s happening on screen.
8. Make sure to share your coils with power.
Your feed is a great tool for increasing engagement with your reels. By sharing your Instagram reels for fuel, you can ensure your content is seen by more viewers without spending any money on promotional features or higher search rankings.
To share your reels in the news, you need to toggle the slider next to “Also share in the news” on the reel sharing page.
9. Be receptive to feedback
Responding to comments on your reels is important because you want people to continue liking your content and chatting with you. If they feel like you are ignoring their comments, they may feel unappreciated and unappreciated. It will also create a lack of emotional energy in your communication with other users and lead to less engagement.
10. Use trendy sounds
If you want your reels to go viral, you should try to include the trending sounds in your videos. Instagram algorithms usually fill the stream of videos with sound that generate more interest in users. If this happens, your videos are likely to get more views and potentially gain new subscribers.
Instagram reels are great for promoting your brand, event, or product. It’s a gold mine that should be part of any business brand arsenal as it drives engagement with other users. The functionality goes hand in hand with influencer marketing because it allows you to reach potential customers who have shown interest in a certain area, but have not yet sold a brand’s products or services in particular.
To get the most out of your reels, make sure you create something that people will immediately recognize, even if they don’t know what is written in the description text.
We would love to know what strategies you used to get more views on Instagram Reels. What has worked for you? Let us know in the comments section.
How do you increase reel views?
If you want to check whether a song is popular or not, you can do so by tapping on the song from the bottom of the video. The more videos it has, the better for you, and you get more views on Instagram reels. Besides music, you also have editing tools and visual effects that you can use in your reels.
Do Instagram reels get more views?
You’re not the only one. Since the short-video format debuted on the platform last year, brands and creators alike have found that these posts reel in more than just views. Many have seen their follower counts and engagement rates increase, too.
Why do some of my reels get more views?
When you add captions and/or text to your Instagram Reels, they actually get more views because people are watching them over and over again.
Does watching your own reel count as a view?
One caveat, though: watching your own videos won’t be counted. Instagram Reels apply the same measures as TikTok, only, in Instagram, watching your own Reels actually influences the view count . Instagram + IGTV: a view is counted after a video autoplays for 3 seconds (consecutively).